Optimizing your website can be hard and tedious especially if you are just starting out. But with the help of some SEO tools, it would be easier to do keyword research and data analysis.
Now I will be introducing some of the tools that you can use in optimizing your website.
SEO tools that are commonly used by SEO experts
There are a lot of SEO tools that you can actually use in doing SEO. Some are free, some you have to pay for it. But there’s always an option to try the free version first so you could check on how it works.
If you want a list of free tools that you can check this website because they compile a list of 45 best free tools that you can try.
You actually don’t need to try all of those, you just need to check and see what works best for your business.
Here are some tools that I actually use and get familiar with when I attended a Digital Jobs Training for Search Engine Optimization/Marketing.
- Google Analytics
It is Googles free web analytic service that allows you to analyze details about the visitors on your website.
- Google Search Console
The focus of this tool is search and optimization on your site. So if analytics are for those who visit your site, google search console provides insights on how on how site owners can improve their sites visibility.
Is an all-in-one tool for improving online visibility and discovering marketing insights.
- Yoast SEO
Yoast SEO is a plugin that helps your site meets the technical SEO standard. It gives you readability analysis and SEO analysis to improve on your content.
This tool will help you make your keyword search easier.
- Screaming frog
Screaming frog is very helpful especially if you want to do site audit. It an application that you can install on your computer.
These are just a few of those tools and I might be posting detailed information on how to use some of these in my next post.